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How to adjust tracking and kerning in microsoft word
How to adjust tracking and kerning in microsoft word












how to adjust tracking and kerning in microsoft word
  1. #How to adjust tracking and kerning in microsoft word for free
  2. #How to adjust tracking and kerning in microsoft word full

Designing a logo demands that you consider your kerning for a variety of applications, such as:Ī good designer will kern with these potential uses in mind.įonts downloaded from the internet for free can be problematic for designers, as their default kerning (also called metric kerning) is not set professionally. Logos are another example where a font’s automatic kerning may not cut it. “People don’t realise anytime they see giant text, whether it’s on a poster, a billboard, or a website, headline fonts have probably been thoughtfully kerned.” “If you’re not a designer, it’s not something you think about,” DeCotes says. If you enlarge the text size without manually shrinking the space between characters, you probably won’t like the results. This is because smaller text sizes need more space between letters to maintain legibility. Text that looks good at smaller point sizes (such as in a paragraph on a magazine page) may look awkward at larger sizes - like an article headline or a billboard.

how to adjust tracking and kerning in microsoft word

There are many situations where you’ll want to manually kern your type. “The designer needs to look at the space between each letter in a word and ask, ‘Does this look like enough space? Does it look like too much? Are the letters too tight?’” “Kerning is a strikingly subjective art form,” explains DeCotes. Because beauty is in the eye of the beholder, no two kerning jobs will be the same. Those spaces don’t always work in all situations, especially if you’re using a typeface in a way the designer didn’t foresee. Typeface designers build in spaces around each letter – and sometimes between pairs of letters. Unlike tracking, which adjusts the amount of space between the letters of an entire word in equal increments, kerning is focused creating readable text that’s visually pleasing. Kerning typography is the spacing between individual letters or characters.

how to adjust tracking and kerning in microsoft word

“If you start to look for it,” says designer Madeline DeCotes, “you’ll realise there’s so much more to letters than you thought possible.” It’s a tool that, when used well, won’t be noticed by the average reader. When used effectively, kerning can be a powerful tool to influence aesthetic and communication through type.

#How to adjust tracking and kerning in microsoft word full

Design is full of detail-level concepts that matter more than their superficial simplicity would suggest.














How to adjust tracking and kerning in microsoft word